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Meta priced Muse AI agent with tiered subscriptions amid privacy scrutiny

This pricing move reveals a product judgment balancing user accessibility with monetization, while addressing trust by isolating sensitive data within Meta's infrastructure, showing how to price AI tools under privacy pressure.

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Meta launches Muse AI agent with tiered subscriptions amid privacy concerns

Meta introduced its Muse personal AI agent app offering a free tier and two paid subscription levels at $20 and $100 monthly. The app operates in an isolated environment that never accesses users' passwords or payment details. This launch occurs during a period of intense public scrutiny over AI privacy and safety.